The Mama Africa Festival is more than an event, it’s a powerful tribute to African culture in the heart of Lisbon. Through vibrant visuals, expressive storytelling and a multidisciplinary approach, this campaign celebrates Africa's influence on music, fashion, cinema, dance, and gastronomy.Organized by Associação Bokamundo, the festival takes place at iconic Lisbon venues like Cinema São Jorge and Parque Mayer, inviting people of all backgrounds to immerse themselves in a celebration of roots, rhythm, and resilience.
Client: Bokamundo Association / Creative Director: Tico Moraes / Art Director: Alvaro Carrilho, Tico Moraes / Approval: Hernani Miguel